Cadence for coaches & studios

For fitness studios and their coaches

Your content plan, programmed like a workout.

Start with a free Studio Social Audit of your Instagram. Cadence turns what we find into a weekly calendar, captions and shot lists your coaches can film between classes. Built from your page, not a template.

Run my free audit See pricing

From the team behind content for F45 Training locations, Redefine Foods and activewear brands, with around 10 million views generated for clients in the last 8 months.

Week 1 · Your studio SAMPLE KIT
MON
3 cues for a cleaner kettlebell swing Reel · Shot list: 4 clips · Coach: Maya
TUE
What your first class actually looks like Carousel · 6 slides · Caption written
WED
Member spotlight plus a quick poll Stories · Front desk
THU
Partner finisher, set to a trending audio Reel · Trend pick · Coach: Dre
FRI
Weekend schedule and Saturday team workout Post · Caption written

Every kit is built from your audit. This week is an example, not a template.

Your coaches are great on the floor. Posting is where it falls apart.

No plan

Posts happen when someone remembers. Some weeks are packed, most are quiet.

Generic templates

Canned captions and stock ideas that look like every other gym in your city.

No time to film

Coaches have ten minutes between classes. They need to know exactly what to shoot.

How it works

Audit. Program. Post.

01

Run the free audit

Drop in your studio's Instagram handle. The Studio Social Audit reviews your profile and recent posts and shows what's working and what's missing.

02

Get your kit

Your Cadence kit is built from what we saw on your page, plus current trends when they actually fit your studio. A weekly calendar, captions and shot lists.

03

Film, post, re-audit

Coaches follow their shot lists, you post on schedule, and a monthly re-audit shows how your page is moving.

What's inside

Everything your coaches need to show up online

Personalized to your studio, your coaches and your members. Never cookie-cutter.

Weekly content calendar

What to post each day, in which format, so the week is planned before Monday.

ALL PLANS

Ready-to-post captions

Written in your studio's voice, with hooks and calls to action. Copy, tweak, post.

ALL PLANS

Shot lists

Clip-by-clip lists so anyone can film in minutes. Studio plan adds coach-specific lists with assignments.

BASIC ON STARTER · COACH-SPECIFIC ON STUDIO

Trend-based ideas

Current formats and audio, picked only when they fit your studio and adapted to your classes.

STUDIO AND MULTI-LOCATION

Monthly re-audit

A fresh audit every month so you can see progress and the next kit adjusts to it.

STUDIO AND MULTI-LOCATION

Not sure where to start?

The audit is free and shows exactly what your kit would focus on.

Run my free audit

Pricing

Pick your program

Every plan starts with the free Studio Social Audit and a 14-day trial.

Starter

One location getting consistent

$49/ month

  • Weekly content calendar
  • Ready-to-post captions
  • Basic shot lists
Start a 14-day trial

Studio

MOST POPULAR

For studios ready to grow with their coaches front and center

$129/ month

  • Everything in Starter
  • Coach-specific shot lists with assignments
  • Monthly re-audit to track progress
  • Trend-based content ideas
Start a 14-day trial

Multi-location

For franchisees and owners with 3+ locations

$89/ location / month

  • Everything in Studio, for every location
  • A kit tailored to each location's page
  • Built for F45-style franchise teams
Start a 14-day trial

Questions

Before you start

Is the audit really free?

Yes. Run the Studio Social Audit on your Instagram at no cost. The kit is optional.

How is the kit personalized?

It's built from what the audit sees on your page: your coaches, your classes, what your members respond to. Trends are added only when they fit.

Do my coaches need camera experience?

No. Shot lists spell out each clip, so a phone and a few minutes between classes is enough.

How does the trial work?

Pick a plan and we'll build your first kit from your audit. You get 14 days to try it with your coaches.

Can I cancel anytime?

Yes. Cadence is month to month, so you can cancel anytime.

See what your page is telling you.

Run my free audit